Whilst the English Premier League has gone on to become a top class global brand it has, despite its huge television revenue, managed to create an underclass in football. The current model for footballers in Britain seems to be that they are getting rich at the expense of their fans.
Clubs such as Rangers, who have fallen from grace, will now have an increased struggle to keep pace with those clubs that are funded by cash from overseas, and there are truly turbulent times ahead.
Mihir Bose, Britain’s foremost football correspondent has followed every fascinating and gripping step in the Premier League roller coaster rise to international stardom. This mesmerizing journey involves high stakes, multi-million pounds deals, bungs, backhanders and the very future of the beautiful game.
Mihir specialises in the business of sport and was previously sports editor at BBC. He is a lead writer for, amongst others, The Daily Telegraph, insideworldsoccer.com and Evening Standard. The book, at times highly controversial, looks at how the Premier League needs to evolve to prosper in the face of the demands of top players, Euro crisis, recession, conflict with other governing bodies, racism and revolt from the terraces.