FA officials reduced the prices of the upcoming Hungary match on August 11th after the disappointing performance of England at the World Cup.
With the support for the team ebbing and the 2012 European Championship qualification hanging over them, the FA has stated that they may need to continue to reduce ticket prices in order to win fans back on their side after they were left disappointed, frustrated, and angry by the South Africa performance.
An FA spokesman commented that they have not rejected any ideas to make sure that as many England fans as possible are able to attend the Wembley matches. The spokesman added that hopefully they will be able to restore the positive enthusiasm that was seen before South Africa, which will spur on some positive results in terms of stadium attendance.
Tickets have already gone on sale for the qualifications campaign for England Euro 2012 set against Bulgaria on September 3rd but the FA is still exploring ways to make sure that their side of the stadium fills up which may damage the bid for the World Cup 2018.
The FA spokesman stated they are approaching the problem on a game by game basis, with tickets available for Bulgaria game right now but the possibility of price adjustments for future qualifiers.
The Football Supporters’ Federation on the other hand believes that the key to getting supporters back is the head coach of England, Fabio Capello which will help promote the team’s image.