Arsenal stars kick off Nike Air Max 90 campaign

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Arsenal stars kick off Nike Air Max 90 campaign

Arsenal stars Andrey Arshavin and Marouane Chamakh are fronting the new Nike and Foot Locker campaign for the newly styled Nike Air Max 90 (AM90). This 60 second film also stars Roma’s (and ex-Fulham) Stefano Chuka Okaka who is wildely tipped to be the first black player to play for Italy. The AM90 will hit the shelves on 15th August 2010, priced at £89.99.

There is also a chance of winning VIP tickets to an Arsenal match for you and a friend by and to find out more by visiting:

wwwfootlocker.eu/iamtherules and

www.facebook.com/footlocker.eu.

Five by Rio Ferdinand, new fashion footwear

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Five by Rio Ferdinand, new fashion footwear It looks as if Rio Ferdinand will miss the start of the season and won’t get back on the field until September, according to Sir Alex Ferguson, manager of Manchester United.  The damaged knee ligament that kept him from the World Cup has not healed quite as fast as originally forecast, but the injured captain has not been entirely idle.  Last week Ferdinand was in London to launch his new collection of footwear fashion for men, which he’s calling ‘Five by Rio Ferdinand’ – or just ‘Five’.

Rio designed the collection for Strutt Couture, named it for his jersey number and has already found a space in Manchester, i.e. Aspecto in the city centre and at Trafford Centre, to showcase his stuff.  He told interviewers that he is always looking for interests outside of football and that fashion is one of his passions.

There are 24 different shoe styles in the Autumn/Winter collection including boots and trainers and ranging from classic to casual.  The collection also includes accessories for men, wallets and ‘manbags’.  Sure, there are plenty of skeptics, but Rio’s shoes actually look pretty good, and he’s never been one to let a little opposition bother him.

Thierry Henry Endorses Reebok ZigTech

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Thierry Henry Endorses Reebok ZigTech Coming soon to a sports shop near you, Reebok ZigTech is the training shoe designed to help athletes run further and faster for longer with less fatigue.

French footballer Thierry Henry was spotted championing the new ZigTech range alongside Formula 1 driver Lewis Hamilton at the US Reebok launch in March.

The two raced one another across a zig-zagging assault course, putting their Reebok ZigTech trainers to the test as they swang from ropes, ran up travelators and through obstacles.

Once the roaring crowd had quietened down, Reebok explained the ideas behind their ZigTech trainers and their unusual Zig sole unit.

Designed as a training aid, Reebok ZigTech is a new range of athletic shoes inspired by the energy transfer of a slinky. The concept is for the energy generated at heel strike to ripple down the zigs in the ZigTech sole, through the stride and providing extra power when the wearer pushes off with their toes, propelling them forward faster.

So the combination of extreme cushioning and efficient energy transfer takes the focus away from shock absorption and into forward momentum. And because key leg muscles are being used purely for running and not taking the impact of the athlete’s feet hitting the floor, it’s possible to run further and faster for longer with less fatigue and a reduced chance of injury.

The Reebok ZigTech is already being worn by Reebok sponsored athletes to enhance their training sessions and will be coming to the UK very soon.

Serbia beat Brazil in final of World Cup Fittest Fans!

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Although Brazil were disappointing on the pitch during the World Cup. they did at least have the consolation of reaching the World Cup final when it came to a competition to find the fittest World Cup fans run by PartyBets.

Serbia beat Brazil in final of World Cup Fittest Fans!

Throughout the competition visitors to the PartyBets World Cup portal have been making their choices –and almost three-quarters of the final votes went to a brown-eyed blonde with a cheeky smile from Serbia.

England also did better than Fabio Capello’s World Cup squad managed in South Africa. They got through to the semi-finals, before eventually being beaten by the runner-up from Brazil.

Full details of the Fittest Fans competition can be found here http://worldcup.partybets.com/category/world-cup-news/fittes…

England Playboy Bunny outfit for World Cup 2010

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England Playboy Bunny outfit for World Cup 2010 In time for the start of World Cup 2010 action, Playboy is launching the first ever supporters kit exclusively for women.

English bunnies can get their hands on an official England flag Playboy Bunny costume just in time for kick off on 11th June from www.missimo.com.

The costume, complete with ears, collar and cuffs, can be purchased for £45 and for a limited time only.  There is also a 10% discount available if you use the code MISSIMOBUNNY.